Digital style guide

The VCU identity represents us at the most basic and critical levels. It is a signature, a stamp of quality and a symbol of pride. Our visual style offers a clean, modern aesthetic that meets high standards of visual accessibility while promoting credibility, trust and warmth in the design.

Overview

Visit brand.vcu.edu to find guidelines for use of graphical elements in websites, print pieces, social media and an editorial style guide for both VCU and VCU Health.

Guidelines included in the digital style guide

• VCU brand bar
  How to use the VCU academic brand bar on your website.
  
  
• Typography
  Digital typefaces.
  
  
• Color palette
  Color palettes for digital communications.