Digital style guide
The VCU identity represents us at the most basic and critical levels. It is a signature, a stamp of quality and a symbol of pride. Our visual style offers a clean, modern aesthetic that meets high standards of visual accessibility while promoting credibility, trust and warmth in the design.
- For digital: While your site may require customization, we encourage you to follow this digital style guide to ensure our websites reflect a consistent VCU identity.
- For nondigital brand standards: Visit brand.vcu.edu to find guidelines for use of graphical elements in print pieces, social media and an editorial style guide for both VCU and VCU Health.